YOUR MESSAGE — MONETIZED.
your brand .. your voice ..
it’s bigger than copy.
Hey, I'm Kee.
I'm a conversion copywriter and certified brand messaging strategist — and my clients often describe working with me as feeling like they finally found someone who can reach inside their brain, pull out everything they've been trying to say, and turn it into a message that actually makes money.
They feel relieved, supported, and able to finally exhale.
Because for the first time, they don't have to figure out what to say or how to say it anymore.
That's my job.
It's always been my job — I just didn't always know that.
writing is my saving grace
I’ve been a writer my entire life.
It’s always been the only thing that has ever made sense to me and the only place I felt safe enough to be myself.
And for what it’s worth, I’ve always just naturally been a damn good writer and storyteller.
So much so that I was the go-to ghostwriter for all my friends' breakup texts back in the day.
Tell me what you want to say, and I’ll write it. It’ll sound so much like you, you’ll just have to copy + paste + hit send. 😂
my sweet girl.
I guess I understood the importance of brand voice + tone before I even knew what they were.
Before becoming a conversion copywriter + certified brand messaging strategist, i was a 9-1-1 operator. (plot twist, I know.)
But for seven years, my job was to meet people in the worst moment of their lives and become the calm inside their storm.
I was trained to ask the right questions, listen for the things they weren’t saying, and translate panic into the right emergency service.
And not to toot my own horn but…
Knowing how to ask the right questions was already in me … the training just sharpened the skill and made it better under pressure. (beep beep!)
You don’t realize how heavy holding space for crisis after crisis really is until one day your daughter looks at you and says: you weren’t a monster mom today. I liked it.
She didn’t say that to me because I was normally mean to her or because I didn’t love her.
She said it because I had learned to dissociate so hard that I never actually knew where it started or where it ended.
It was a slow burn at first.
And then it became a raging fire.
Medical leave. Therapy. A full life rebrand.
And writing. Always, always, writing.
For the first time, I realized that writing was my calm in the storm.
I’d write for friends’ businesses, bio write-ups, one-sheets, pitches.
You name it, I was writing it.
So, I started investing in as many copywriting + marketing courses as I could afford.
To my surprise, I quickly learned that I had a very intuitive understanding of offer positioning and messaging strategy.
And that same professional training as a 9-1-1 operator, along with my innate abilities, and thousands of hours (and dollars) in copywriting, marketing, and branding courses, helps me build and optimize a messaging strategy for your business today.
Because you are the calm in someone else’s storm.
Your ideal customer is stuck, scared, and confused, desperately looking for someone to help them solve the problem or fulfill a need.
Maybe you aren’t meeting them in a life-or-death situation, but you’re meeting them in a place where they need what you offer most.
And that’s where you get stuck.
You know your business inside and out.
You know that what you do catapults transformation.
You know that your framework, methodology, or process is unique to you, and no one else can deliver results the way you do because of it.
But writing that in a way that proves it gets a little tricky.
Especially when you’re used to past clients referring new clients to you.
Because writing for a person who has no clue who you are, or whether you’re even a human at this point in our lives, isn’t as easy.
Here’s something most coaches, course creators, and service providers aren’t told:
Messaging and copy are not the same thing.
Copy is simply the words on the page.
Messaging is the strategy behind them.
What you say, who you say it to, when you say it, and why it matters.
That’s where I come in.
The work we do together isn’t really copywriting in the way you’ve been taught to think about it.
It’s an excavation.
It’s me asking the right questions and not just listening to what you are saying, but also listening to what you’re not saying.
It’s me pulling your expertise out of your brain and using modern marketing strategies to position it for profit.
It’s me recognizing what parts of your business light you up and reflecting that to the person who needs your light the most.
It’s me understanding your special sauce and the transformation you deliver, and writing it in a way that puts your customer avatar at the center of that transformation.
It’s where syntax meets strategy to turn your words + your buyers' language into a message so powerful, people can’t help but crave the impact you’ll have on their lives.
You got into the work you do because you wanted more freedom and to make more money, sure.
But deeper than that, you want to make an impact on people's lives.
And I don’t think your marketing and messaging strategy should get in the way of you doing that.
I’m here for the coach who’s writing her homepage again for the 800th time and wondering why browsers aren’t converting into buyers.
I’m here for the course creator whose sales page copy just doesn’t speak to the true value or transformation their course really offers.
I’m here for the service provider who knows she’s the obvious choice in a saturated market but hasn’t found the words to prove it.
Whether you’re working with me 1:1 or you’re DIYing your copy through my Browser-to-Buyer Blueprint, Website Writing Crash Course, or memberships…
Our partnership means your messaging is positioned to make you money.
looking for done-for-you copywriting services? click here.
looking for do-it-yourself or done-with-you copywriting tools? click here.
Not sure where to start? Book a complimentary discovery call, and we’ll chat through the [kee notes] of your business and go from there.
WHY I’M THE [KEE] TO YOUR CONVERSIONS
small things that make me happy ..
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I am, without question, a champagne girlie. after that — prosecco. if i’m feeling adventurous, I prefer cognac, but reposado gets the job done, too!
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I’m an r&b girlie all day! give me a good 90s-00s playlist and a water bottle microphone, and I’m ready to sing my heart out. (usually the wrong lyrics — but it’s the vibe that counts.)
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you’ll catch me in sweats or workout gear (even though I don’t work out) at least 93% of the time.
a good pair of hoops, lip gloss, and a cute bag is my uniform!
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I’m no astrologer, but I am absolutely in love with it — and all things related.
cancer sun + taurus moon + libra rising
life path 63/5 manifestor
HERE’S HOW WE CAN WORK TOGETHER..
